Please input the following:

Target Size:
How many overall touches will you make?

   

Budget:
How much does your campaign cost?

$  

Response Rate:
What percentage of recipients will respond?

  %

Conversion:
How many respondents do you expect to buy?

  %

Average Sale:
How much is each new customer worth?

$  

Click below to display the results:

 

Total number of responses generated:

Cost per response: $

Number of new customers as a result of campaign:

Cost for each new customer acquisition: $

Total revenue generated from campaign: $

Cost per touch: $

ROI: $

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